The Outpost — Slow Fashion

How to shop for clothes ethically

With the holiday shopping season upon us, there has never been a better time to think about shopping ethically and sustainably. Many big-name stores offer cheap clothing, but their "fast fashion" model exploits workers, uses vast amounts of natural resources and pollutes the environment with toxic dyes and microplastic waste. Additionally, millions of tons of clothing are thrown away every year, landing in landfills having been worn just seven times.

How can you shop for clothes ethically? It is as simple as asking yourself three simple questions before buying new clothes:

1. How much do I already own?
2. How much will I wear it?
3. How long will it last?

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Research done by omnichannel inventory management firm Brightpearl has revealed that one-third of consumers polled say they have been “let down by an online order since the COVID-19 crisis,” while 45 percent of shoppers said online deliveries “are taking longer to arrive.” This presents an opportunity for retailers to focus on their ecommerce presence and order fulfillment in a time when consumers are increasingly relying on online shopping for purchases.

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The fashion industry has long been dominated by large conglomerates whose focus has been on quick mass production of apparel, churning out millions of cheaply made garments. Demand better in your clothing and the companies that are making garments. At LumberUnion, we know what you want – quality clothing responsibility made that looks and feels amazing. From farm to hanger, we craft sustainable clothing that lasts.

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“Fast fashion” refers to inexpensive, popular fashion that takes designs from the runway and quickly produces them cheaply for consumer consumption. As one of the dirtiest industries in the world, fashion is tied with oil at being the worst offender in increasing climate change. Over the past year, “Slow fashion” has generated 90 million social impressions suggesting the beginning of a shift in shopping behaviors.

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